A new relationship starts on Tinder every three seconds. It’s hard to imagine that something as big and meaningful as a relationship happens that often because of Tinder. Luckily, it is also the same amount of time it takes to eat a potato chip. So we used that to communicate the simple message that Tinder works, and it works a lot.
This may be the world’s first product truth expressed by way of potato chip?
Role: Creative Director/Art Director
ECD: Bianca Guimaraes
CD/Writer: Holden Rasche
Design Director: Robyn Makinson
3D Render and Animation: PrePost
Photography: Billy Siegrist
Agency: Mischief
